ECommerce Website for Lighting Hardware

"For over a decade, It Becomes Fluid has provided my company with the website and ecommerce system we wanted. Ashley works closely with us expanding and improving the features / functionality of our bespoke solution. Ashley always hits time and budget goals and provides a very professional service and I would certainly recommend It Becomes Fluid to other businesses."

The challenge

We were approached by an online lighting hardware business with an eBay store who wanted to develop their own website to take and process orders directly.

The solution

During our initial conversation, we were told they had reviewed several 'off the shelf packages', but none of them meet their needs and they wanted something different.

We proceeded with analysis of their requirements, made some suggestions for improvement and agreed with them the features required for their bespoke ecommerce system.

It had to be quick and easy to use for the customer with PayPal / SagePay payment integration and automate as much as possible the backend processing of orders.

To control the online store, we developed an extensive online browser-based administration system for them to process customer orders, generate export paperwork and manage stock (including supplier ordering / deliveries)

Over time we've added functionality to track conversions, allow carts to be saved, identify customers with highest total spend and see new / repeat customer trends.

The site has a product search with result filtering for site visitors due to the growing number of products / categories available and a CMS to allow their staff to perform updates

The online shop is also integrated with several remote systems for despatch management and implements automated upload of their product information into Google Shopping and Amazon to gain more visibility.

In 2016 / 2017 their online business was recognised as following industry best practice by the Parlimentary Review in Manufacturing & Services.

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Why Choose Us?

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We've been in business for 13 years and have successfully delivered many projects on time. Read about our case studies

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We speak in plain english and work closely with business owners to understand your unique needs and requirements

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We supply clear and easy to interpret estimates which you agree to before we proceed

Meet Our Founder

Photo of Dr. Ashley T. Howes

You will be working directly with the founder of our business - Dr Ashley T. Howes - who graduated from UEA with a Ph.D. in Computer Science. He analyses your specific needs and uses his 25 years of experience as a web developer and his 22 years of experience as a software consultant to advise on the best approach to create a solution to help you succeed