Digital Marketing

Struggling to find more customers?

We use a carefully planned approach in our digital marketing to help find customers for your business, measure results and improve conversions.

During your digital marketing campaign, we go through several stages:

  • Strategy
    We work with you to determine the target market(s) for your services / products. This is vital as it informs the approach we use, the messaging and the platforms we select.

    For example: a local company targetting local businesses would typically require a different approach to a national company targetting national consumers. Or an e-commerce site targetting growth of sales of their products online would typically require a different approach to a business who provides offline services and is seeking warm leads to followup on.

  • Measure the Results
    Where possible, we track and measure the results of your digital marketing campaign so we can determine what works best

  • Refine and Improve
    We suggest improvements - both to the campaign and the messaging. For example, if we see lower than expected conversion rate, this may require changes to landing pages. In addition, A/B testing can help us to incremently improve conversion rate.

Our services include:

  • Reviewing your Current Digital Marketing Strategy
  • Search Engine Optimisation (SEO)
  • SEO Technical Audit
  • Link Building and Outreach
  • Paid Search Engine Marketing, e.g. Google Ads, Bing Ads
  • Copy-writing / Content Marketing
  • Social Media Marketing, e.g. Facebook, LinkedIn
  • Paid Social Social Media Marketing, e.g. Facebook Ads, LinkedIn Ads
  • Email Marketing
  • Conversion Rate Optimisation (CRO)

Past Projects involving digital marketing strategy and compaigns

Improving Search Engine Listings Using Structured Markup for Digital Marketing for Therapist Trainer  

We helped a training provider improve their search engine listings by adding relevant schema for their products. [more...]

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Why Choose Us?

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We've been in business for 13 years and have delivered over 100 solutions on time. Read about our previous work

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Our founder - Dr Ashley T. Howes - who graduated from UEA with a Ph.D. in Computer Science - analyses your specific needs and uses his 25 years of experience as a web developer and his 22 years of experience as an online bespoke systems consultant to advise on the best approach to create a solution to help you succeed

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We have a pragmatic and flexible approach which our clients enjoy and they typically work with us on a repeated basis over many years.